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Data Portability, Freedom of Choice and Operational Efficiency Emerge as Compelling Drivers for Cloud Backup

LAS VEGAS, NV -Asigra Inc., a leading cloud backup and recovery software provider, presented on the topic of Cloud Backup at the 2009 Gartner Data Center Conference in Las Vegas, NV. Providing a platform for new perspectives, technologies and trends impacting organizations, the conference consists of 69 educational sessions, addressing the in-depth feedback received from Gartner clients. Eran Farajun, Executive Vice President for Asigra led the panel discussion on the optimization of backup and recovery for Private and Public Clouds.

Traditional backup solutions are not designed for the cloud computing era and may hamper cloud initiatives to drive down capital and operational expenses. Mike Semel, Vice President of Business Continuity and Compliance Services for Connecting Point and Erik Gavilanes, IT Manager for Trump International Hotel Las Vegas teamed with Farajun to highlight the advantages of backup and recovery that is optimized for cloud computing to reduce operational expense and satisfy service level agreements. Gavilanes transformed the data protection infrastructure for Trump International Hotel Las Vegas using a public cloud backup model. This move to public cloud backup has improved RTOs/RPOs, DR drill outcomes and allowed re-allocation of staff and budget to more strategic IT projects.

Cloud computing has emerged as one of the most influential segments of technology. Asigra provides massively scalable Cloud Backup and Recovery software that aligns with cloud computing to deliver the advantages of data portability, operational efficiency and freedom of choice. Cloud Backup differs from online backup by data and application mobility, abstraction of the backup application and data from the hardware layer, and greater freedom of choice in how an organization designs their backup infrastructure. Capable of being leveraged as a public, private or hybrid backup cloud, Asigra eliminates vendor lock-in to prevent the orphaning of backup data when switching backup service providers, giving organizations significant flexibility with respect to where backup data is stored and how users plan investments around backup infrastructure.

With over 100,000 deployments through a federation of more than 500 partners, Asigra is a leading provider of Cloud Backup for organizations of every size. To learn more about the Asigra Cloud Backup platform, visit asigra.com/#/the-product/.

About Asigra

Leading organizations reduce costs by applying cloud computing to backup and recovery with efficient, cost-effective and transformational solutions from Asigra. Customers consistently redirect savings derived from our approach to projects of higher strategic and personal value, many of which have been on-hold for a year or more. The positive business outcomes made possible from a low touch agentless architecture deliver enormous value with little up-front investment. The company and its products have been widely acclaimed by leading partners such as CDW, HP and SunGard and renowned Global 2000 enterprises. Asigra is headquartered in Toronto, Canada, with offices globally. For more information, visit RecoverYourCool.com.

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